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Showing posts with the label causes

Scent of spring: Songbirds, cherry blossoms, and warmer days

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    Spring, perhaps the most awaited season of the year, is about to grace this region of the world with its presence. I know spring is about to arrive in Delaware because after a series of unusually frigid mornings, which lasted from December through February, cheerful chirping of red-breasted robins, blue jays, and chickadees has now filled the morning air. In contrast to spring mornings, winter mornings are so hushed and uneventful that one may even question if birds exist in this land at all. To me, birdsongs are the harbinger of spring.  With the first sight of a bluejay perched on the backyard fence or a cardinal dancing on a leafless cherry branch, I know that my wait for spring is almost over, for I’ve learned from past experiences that an increase in bird activity signifies the approach of spring!  In this part of the world, during spring, nature comes alive with an abundance of activity. Everywhere I look, I witness signs of life. I witness new life in the ...

Creating Public Awareness

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It's pleasing to see that some large organizations in Bangladesh are trying to use their public exposure to promote social and environmental responsibility. Whereas most companies use advertisements to promote their products, and channel their profits into their own endeavors, a few are being unselfish. Have those large billboards ever caught your eye? I don't mean the ordinary ones, which promote electronics, housing projects, clothes, cigarettes, audio cassettes and every other possible product and service to appeal to consumers. The billboards I'm thinking of belong to an organization that is making known its name and logo in a total different way. These advertisements stand high over some of the major streets of Dhaka, on structures of steel and concrete, and on the bodies of over-bridges. Instead of highlighting the quality of their banking services, the billboards of Dutch-Bangla Bank Ltd. carry messages that aim to create public awareness. These billboards ra...